About Us True Stories
Our History
Founded in 1945 by Hamburg-born businessman Hans Asmus Luethje and his Peruvian fife Guadalupe, Zajú has always maintained a focus on efficiency and simplicity thus ensuring a long-lasting balance between the plantation and its surroundings. We celebrate its birth by preserving the same focus but adopting new but simple modern methods.
Words to live by
By recognizing that we need nature more than nature needs us we have achieved true sustainability in the rain forests that surround us and the communities that we support.
Guadalupe Zajú
Founded over 100 years ago, the center of operations and of the river that runs through. 100% focused on preserving local vegetation through low-impact coffee farming.
San Antonio Chicharras
Here the sea breeze travels 60 miles to nurture our beans and the soil with a unique natural balance of minerals, humidity and coveted taste.
La Gloria
The wildest of all our plantations. We've turned this into your advantage: Coffee beans that are above the clouds, and your expectations.
Chanjul
The "Vantage Point" of the plantation. Altitude, attitude, nature. No more.